AI-native automation
Automate work across
Gusto and 
HubSpotby teaching Caddi like a new hire.
Pick any number of tools and Caddi automates them end-to-end. No workflow builder. You teach it the job once, the way you'd train someone new.
Help me automate lead-to-onboarding in Gusto and HubSpot. Caddi builds the loop and runs it.
See it on your stack
See Caddi run Gusto and HubSpot together.
What Caddi is and how it works
An AI teammate that runs your back-office loops.
- Doesn't break. Caddi reads intent, so when fields move or UIs change, your loop keeps running.
- Taught like a new hire. Walk Caddi through the work once. Tweak it later by chat, with no workflow builder to re-architect.
SOC 2 attested · Human-in-the-loop · Full audit trail · 70+ tools across legal, finance, and operations
One continuous loop.
- 01Measure
Caddi watches how the work gets done today.
- 02Create
You teach it the job once. The loop ships.
- 03Improve
Caddi flags upgrades to existing loops and new automations to deploy.
Practical ways to use Gusto and HubSpot together
- 01
Create contact in HubSpot when new employee in Gusto.
Caddi watches Gusto for new employee and create contact in HubSpot — no copy-paste, no missed records.
- 02
Create employee in Gusto when new contact in HubSpot.
Caddi watches HubSpot for new contact and create employee in Gusto so the two systems stay in lockstep.
- 03
Update contact in HubSpot from Gusto events.
When payroll processed happens in Gusto, Caddi update contact in HubSpot with the right context attached.
Actions Caddi can take across Gusto and HubSpot
- Gusto
New employee
Triggers when a new employee is onboarded.
- Gusto
Payroll processed
Triggers when a payroll run completes.
- Gusto
Create employee
Add a new employee to Gusto with onboarding details.
- Gusto
Update employee
Modify an employee's profile, compensation, or benefits.
- Gusto
Run payroll
Start a payroll run for a pay period.
- HubSpot
New contact
Triggers when a new contact is added to HubSpot.
- HubSpot
New deal
Triggers when a new deal is created.
- HubSpot
Deal stage changed
Triggers when a deal advances to a new stage.
- HubSpot
New form submission
Triggers when a HubSpot form is submitted.
- HubSpot
Create contact
Add a new HubSpot contact with custom properties.
- HubSpot
Update contact
Modify an existing contact's properties.
- HubSpot
Create deal
Open a new deal with pipeline, amount, and associations.
- HubSpot
Update deal
Modify a deal's stage, amount, or close date.
- HubSpot
Create task
Schedule a follow-up task against a contact or deal.
Common questions
How does Caddi connect Gusto and HubSpot?
Gusto and HubSpot just run together. You teach Caddi the way you'd teach a new hire: walk it through how you use them today, with no workflow builder to wire up. Caddi turns that walkthrough into a verified loop and runs it against Gusto and HubSpot end-to-end.
Do I need engineering help?
No. Whoever does the work today walks Caddi through it on a call, the same way they'd train a new hire. Caddi builds the loop. No code, no IT ticket.
Is my data safe?
Yes. Caddi is SOC 2 attested. The AI watches and builds the automation, and once the loop ships it runs as deterministic code, repeatable and logged, with any model step scoped and reviewable.
Can Caddi connect Gusto and HubSpot to other tools too?
Yes. Most Caddi loops span 3–6 tools. Once the first Gusto + HubSpot loop is live, Caddi suggests other tools and other workflows to fold in.
How fast can it go live?
Typical first loops ship within a week of that first walkthrough. The Caddi team reviews every loop before it runs in production.
Ready to automate Gusto and HubSpot?
Drop your work email and we'll show you Caddi running end-to-end against Gusto, HubSpot, and the rest of your stack.
Or skip the demo: sign up free and build it yourself.