AI-native automation
Automate work across
HubSpot and 
MailChimpby teaching Caddi like a new hire.
Pick any number of tools and Caddi automates them end-to-end. No workflow builder. You teach it the job once, the way you'd train someone new.
Help me automate CRM → audience sync in HubSpot and MailChimp. Caddi builds the loop and runs it.
See it on your stack
See Caddi run HubSpot and MailChimp together.
What Caddi is and how it works
An AI teammate that runs your back-office loops.
- Doesn't break. Caddi reads intent, so when fields move or UIs change, your loop keeps running.
- Taught like a new hire. Walk Caddi through the work once. Tweak it later by chat, with no workflow builder to re-architect.
SOC 2 attested · Human-in-the-loop · Full audit trail · 70+ tools across legal, finance, and operations
One continuous loop.
- 01Measure
Caddi watches how the work gets done today.
- 02Create
You teach it the job once. The loop ships.
- 03Improve
Caddi flags upgrades to existing loops and new automations to deploy.
Practical ways to use HubSpot and MailChimp together
- 01
Add subscriber in MailChimp when new contact in HubSpot.
Caddi watches HubSpot for new contact and add subscriber in MailChimp — no copy-paste, no missed records.
- 02
Create contact in HubSpot when new subscriber in MailChimp.
Caddi watches MailChimp for new subscriber and create contact in HubSpot so the two systems stay in lockstep.
- 03
Update subscriber in MailChimp from HubSpot events.
When new deal happens in HubSpot, Caddi update subscriber in MailChimp with the right context attached.
Actions Caddi can take across HubSpot and MailChimp
- HubSpot
New contact
Triggers when a new contact is added to HubSpot.
- HubSpot
New deal
Triggers when a new deal is created.
- HubSpot
Deal stage changed
Triggers when a deal advances to a new stage.
- HubSpot
New form submission
Triggers when a HubSpot form is submitted.
- HubSpot
Create contact
Add a new HubSpot contact with custom properties.
- HubSpot
Update contact
Modify an existing contact's properties.
- HubSpot
Create deal
Open a new deal with pipeline, amount, and associations.
- HubSpot
Update deal
Modify a deal's stage, amount, or close date.
- HubSpot
Create task
Schedule a follow-up task against a contact or deal.
- MailChimp
New subscriber
Triggers when someone subscribes to an audience.
- MailChimp
Campaign sent
Triggers when a campaign is sent to its audience.
- MailChimp
Unsubscribe
Triggers when a subscriber opts out.
- MailChimp
Add subscriber
Add a new subscriber to an audience with merge fields and tags.
- MailChimp
Update subscriber
Modify a subscriber's merge fields or tags.
- MailChimp
Send campaign
Trigger an existing campaign to send.
Common questions
How does Caddi connect HubSpot and MailChimp?
HubSpot and MailChimp just run together. You teach Caddi the way you'd teach a new hire: walk it through how you use them today, with no workflow builder to wire up. Caddi turns that walkthrough into a verified loop and runs it against HubSpot and MailChimp end-to-end.
Do I need engineering help?
No. Whoever does the work today walks Caddi through it on a call, the same way they'd train a new hire. Caddi builds the loop. No code, no IT ticket.
Is my data safe?
Yes. Caddi is SOC 2 attested. The AI watches and builds the automation, and once the loop ships it runs as deterministic code, repeatable and logged, with any model step scoped and reviewable.
Can Caddi connect HubSpot and MailChimp to other tools too?
Yes. Most Caddi loops span 3–6 tools. Once the first HubSpot + MailChimp loop is live, Caddi suggests other tools and other workflows to fold in.
How fast can it go live?
Typical first loops ship within a week of that first walkthrough. The Caddi team reviews every loop before it runs in production.
Ready to automate HubSpot and MailChimp?
Drop your work email and we'll show you Caddi running end-to-end against HubSpot, MailChimp, and the rest of your stack.
Or skip the demo: sign up free and build it yourself.