NewPlan your 2027 AI roadmap with Caddi DiscoverOther eventsNext: ADVISE AI, Oct 20–22

AI-native automation

Automate work acrossMailChimp and Orionwith Caddi AI Agents.

Automate anything you do across MailChimp, Orion, and the rest of your tools. Sign in, show or tell Caddi what you want, and it runs end to end. No workflow builder.

Free for one user.

How to connect MailChimp and Orion

  1. Connect MailChimp to Caddi

    Allow

    1Sign in to MailChimp

    One click with your own MailChimp login. No API keys.

  2. Connect Orion to Caddi

    Allow

    2Sign in to Orion

    The same click again. Both tools are connected.

  3. Update household in Orion when new subscriber in MailChimp.

    Type it

    3Show or tell it

    Screenshare the job, or type it in chat. Change it any time.

  4. Running

    14 done1 for review

    4Watch it run

    Caddi does the work and flags anything unsure for review.

  • The Planning Center
  • Beveridge & Diamond
  • Palace
  • Portner & Shure
  • Knight Law Group
  • Ervin Cohen & Jessup
  • Burney Wealth Management
  • JFS Wealth Advisors

What Caddi is and how it works

An AI teammate that runs your back-office loops.

  • Doesn't break. Caddi reads intent, so when fields move or UIs change, your loop keeps running.
  • Taught like a new hire. Walk Caddi through the work once. Tweak it later by chat, with no workflow builder to re-architect.

SOC 2 attested · Human-in-the-loop · Full audit trail · 150+ tools across legal, finance, and operations

Practical ways to use MailChimp and Orion together

At an RIA the work between MailChimp and Orion is organized by household: the right client, the right accounts, the right advisor. Caddi carries that context through every step, so records stay tied to the household they belong to.

  • 01

    Update household in Orion when new subscriber in MailChimp.

    Caddi watches MailChimp for new subscriber and update household in Orion. No copy-paste, no missed records.

  • 02

    Add subscriber in MailChimp when account opened in Orion.

    Caddi watches Orion for account opened and add subscriber in MailChimp so the two systems stay in lockstep.

  • 03

    Generate report in Orion from MailChimp events.

    When campaign sent happens in MailChimp, Caddi generate report in Orion with the right context attached.

Actions Caddi can take across MailChimp and Orion

  • MailChimp

    New subscriber

    Triggers when someone subscribes to an audience.

  • MailChimp

    Campaign sent

    Triggers when a campaign is sent to its audience.

  • MailChimp

    Unsubscribe

    Triggers when a subscriber opts out.

  • MailChimp

    Add subscriber

    Add a new subscriber to an audience with merge fields and tags.

  • MailChimp

    Update subscriber

    Modify a subscriber's merge fields or tags.

  • MailChimp

    Send campaign

    Trigger an existing campaign to send.

  • Orion

    Account opened

    Triggers when a new account is added in Orion.

  • Orion

    Report generated

    Triggers when a client report is produced.

  • Orion

    Billing run complete

    Triggers when a billing cycle finishes.

  • Orion

    Update household

    Write household and account details to Orion.

  • Orion

    Generate report

    Run a client report for a household.

  • Orion

    Fetch positions

    Pull holdings and performance for accounts.

Common questions

How does Caddi connect MailChimp and Orion?

MailChimp and Orion just run together. You teach Caddi the way you'd teach a new hire: walk it through how you use them today, with no workflow builder to wire up. Caddi turns that walkthrough into a verified loop and runs it against MailChimp and Orion end-to-end.

Do I need engineering help?

No. Whoever does the work today walks Caddi through it on a call, the same way they'd train a new hire. Caddi builds the loop. No code, no IT ticket.

Is my data safe?

Yes. Caddi is SOC 2 attested. The AI watches and builds the automation, and once the loop ships it runs as deterministic code, repeatable and logged, with any model step scoped and reviewable.

Can Caddi connect MailChimp and Orion to other tools too?

Yes. Most Caddi loops span 3–6 tools. Once the first MailChimp + Orion loop is live, Caddi suggests other tools and other workflows to fold in.

How fast can it go live?

Typical first loops ship within a week of that first walkthrough. The Caddi team reviews every loop before it runs in production.

Does this work for RIAs and financial advisors?

Yes. Caddi runs MailChimp and Orion with the household as the unit of work, so plans, accounts, and activity stay tied to the right client and advisor. Firms most often start with onboarding, account maintenance, or reporting prep.

Ready to automate MailChimp and Orion?

Drop your work email and we'll show you Caddi running end-to-end against MailChimp, Orion, and the rest of your stack.