The hard part of this move is not the export. It is the difference in how the two systems think. Practifi works in client or entity record records; Advyzon works in client records. Get that mapping wrong and every report built on it afterwards is wrong too. This page covers the field map, what does not survive, what it costs, and the reconciliation step that decides whether anyone trusts Advyzon in month two.
The two systems, side by side
| Practifi | Advyzon | |
|---|---|---|
| Primary record | Client or Entity record | Client |
| Grouping | Household and organization hierarchies | Household, tied to portfolio and billing data |
| Activity history | Salesforce tasks and events plus Practifi process objects | Notes, tasks and workflow inside the platform |
| Documents | Salesforce Files, or a connected DMS | Platform vault, linked to the client and the portal |
| Getting data out | Salesforce reports and the Bulk API, per object. | Vendor-assisted export; CRM and portfolio data extract separately. |
| Who administers it | A named Salesforce administrator. | None. Ops staff can run it. |
| Pricing | $80 to $112 per user per month. | Custom quoted, bundled across modules. |
What breaks
- Practifi works in client or entity record records and Advyzon works in client records. That is a re-modelling exercise, and it is the first decision, not a mapping detail.
- Grouping changes: Household and organization hierarchies becomes Household, tied to portfolio and billing data. Somebody has to define what a group means in the target before load.
- Activity history moves with partial fidelity. Practifi stores it as salesforce tasks and events plus practifi process objects; Advyzon expects notes, tasks and workflow inside the platform.
- Logic held in Apex, Flows and validation rules leaves no trace in any export. Read it out of the org before you decommission it.
- Automations, reports, dashboards and permissions never transfer. Budget them as build work.
- Every connected system has to be repointed and retested: the DMS, billing, e-signature and the shared inbox.
Known hazards on each side
Leaving Practifi:
- Practifi's process and service-model objects have no equivalent in per-seat advisor CRMs, so that workflow is lost rather than moved.
- Entity hierarchies flatten badly into contact-centric systems.
- Any firm-specific Salesforce customization on top of Practifi is a separate discovery exercise.
Arriving in Advyzon:
- CRM records are entangled with portfolio and billing data, so a CRM-only extract loses context.
- Client-portal documents and permissions do not travel with the records.
- Leaving Advyzon usually means replacing three systems, not one.
The field map
| Concept | In Practifi | In Advyzon | What to watch |
|---|---|---|---|
| Primary record | Client or Entity record | Client | Different shape. Decide the mapping before any data moves. |
| Grouping | Household and organization hierarchies | Household, tied to portfolio and billing data | The target groups records differently, so grouping is created rather than copied. |
| Activity history | Salesforce tasks and events plus Practifi process objects | Notes, tasks and workflow inside the platform | Expect partial fidelity. Types, timestamps and authorship survive; structure often does not. |
| Documents | Salesforce Files, or a connected DMS | Platform vault, linked to the client and the portal | Usually a separate extract and load from the record data. |
| Owner and assignment | Assigned user or advisor fields | Assigned user or team fields | Map departed staff explicitly. Records assigned to nobody disappear from every view. |
| Custom fields | Firm-specific fields added over time | Created to match, or consciously dropped | The audit here is the work. Undocumented fields that reports depend on are the usual surprise. |
Cost and timeline
| Phase | Typical range |
|---|---|
| Data audit and cleanup | $3,000 to $25,000 |
| Migration execution | $5,000 to $50,000 |
| Target configuration | Two to six weeks |
| Ongoing administration | Absorbed by existing operations staff |
The upside of this direction is administrative. Practifi assumes a named platform administrator and Advyzon does not, so the ongoing cost drops as well as the license. The trade is expressiveness: any workflow encoded in the platform has to be rebuilt or given up.
The five phases
- Audit Practifi. Count records per object, find duplicates and orphans, and decide what does not come with you. Get that decision signed off before mapping.
- Map against real records. Use the table above as the starting point, then walk fifty live records field by field.
- Dry run into a Advyzon sandbox. Load the full set, not a sample. Sample loads hide the failures that only appear at volume.
- Cut over on a quiet window. Freeze writes in Practifi, load, repoint every integration, unfreeze. Keep Practifi read-only for at least a quarter.
- Reconcile. Compare Advyzon to Practifi record by record and field by field, and produce a variance report.
The full version of this plan, with the failure evidence behind it, is in the CRM migration playbook.
The compliance clause
The Advisers Act books-and-records rule (17 CFR 275.204-2) survives the migration. A household that lands without its history is a records gap, not a cosmetic issue. Keep the field map, the variance report and the mapping sign-offs with the records, because the decisions you made in phase two are part of the record too.
Where Caddi fits
Caddi does the mechanical half and then keeps doing it. Show it the task once and it reads Practifi, applies your field map, loads Advyzon, and then compares both sides record by record and hands back a variance report you can act on. Because it runs over APIs across your stack, the same agent covers the parts a migration tool ignores: documents filed to the right client with the right metadata, and the post-cutover hygiene that otherwise becomes someone's Monday.
Caddi automation for these systems: Practifi and Advyzon.
Related migrations
- Advyzon to Redtail CRM
- Advyzon to Salesforce
- Advyzon to Salesforce Financial Services Cloud
- Advyzon to Wealthbox
- Practifi to Redtail CRM
- Practifi to Salesforce
Migration without the manual pass
Move and reconcile Practifi into Advyzon
Caddi reads Practifi, applies your field map, loads Advyzon, then compares both sides record by record and reports the variances.
Frequently asked questions
How do you migrate from Practifi to Advyzon?
Audit the Practifi data first, then map fields against fifty real records rather than against the schema, dry run the full set into a Advyzon sandbox, cut over on a quiet window with writes frozen, and reconcile record by record afterwards. Salesforce reports and the Bulk API, per object. Advyzon then needs the records loaded in dependency order, with documents as a separate pass.
What does not transfer from Practifi to Advyzon?
Practifi works in client or entity record records and Advyzon works in client records. That is a re-modelling exercise, and it is the first decision, not a mapping detail. Grouping changes: Household and organization hierarchies becomes Household, tied to portfolio and billing data. Somebody has to define what a group means in the target before load. Activity history moves with partial fidelity. Practifi stores it as salesforce tasks and events plus practifi process objects; Advyzon expects notes, tasks and workflow inside the platform.
How long does a Practifi to Advyzon migration take?
Six to twelve weeks is realistic for a clean mid-size move, and three to six months where Advyzon is being implemented at the same time. Firms with years of history in Practifi should budget several weeks of cleanup before any data moves.
Who administers Advyzon afterwards?
None. Ops staff can run it. That is one of the reasons this move is lighter than a platform migration.
What are the compliance implications for advisory firms?
The Advisers Act books-and-records rule (17 CFR 275.204-2) survives the migration. A gap in client history is a finding, so keep the field map, the variance report and the sign-offs where an examiner can find them.